Resources

From the blog.

Guides, playbooks, and honest takes on getting your local business booked.

Guide

How to win the Google map pack in your city.

The local three-pack is where ready-to-buy customers look first. Here's how to earn one of those spots.

Guide · 5 min read
Playbook

Why paying customers beat 'leads' every single time.

Leads are a vanity metric. We optimize for the only number that matters: booked, paying work.

Playbook · 4 min read
Inside Jellocat

The 90-day growth guarantee, explained.

What we promise, how we measure it, and what happens if we don't deliver.

Inside Jellocat · 3 min read
Guide

Video that makes locals trust you before they call.

A few short, honest clips do more for trust than any sales page. Here's the playbook.

Guide · 6 min read
Guide

Seasonal SEO for HVAC and plumbing shops.

Demand swings with the seasons. Get ahead of the searches before your busy stretch hits.

Guide · 5 min read